'Dare to Love' Square Dance Contest Concludes
Winning Online Likes from Dance Lovers across China
'Dare to Love and Dance to Begin a New Life' National Square Dance Exhibition Contest was co-organized by Country Garden Group and boosj.com. After the preliminary rounds held in 11 cities that lasted for two and a half months, the Finals were held in Nanjing on October 28th. In the meantime, boosj.com hosted the 3rd session of the Square Dance Grand Ceremony, to present a spectacular finale to the contest, garnering innumerable likes from dance lovers all over China.
My Country by Fengzhiliu Dance Team
Initiated in Lanzhou on August 13th, the 'Dare to Love' National Square Dance Exhibition Contest was held in Yantai, Shaoyang, Taiyuan, Guangzhou, Shenyang, Chongqing, Xiaogan, Beijing, Shanghai and Zhaoqing, leaving spectators spellbound with memories of fabulous dance performances. The contest showcased the appeal of contemporary square dancing, which is popular in China, and also promoted the public benefit element of Country Garden’s cultural brand, 'Dare to Love', creating friendly and harmonious social atmosphere. At the same time, boosj.com provided live streaming of each preliminary, attracting innumerable viewers, and received votes from tens of millions of users. In this way,'Dare to Love' brand was promoted throughout the country.
Launch Ceremony of Public Benefit Green Paper by Country Garden in Jiangsu area
The finals were held in Phoenix City at Nanjing Country Garden in Jiangsu Region. My Country performed by the Fengzhiliu Dance Team from Xiaogan won the first prize 'Dare to Love Stars'. The second and the third prizes were won by Yiyun Dance Team from the European City of Country Garden and Fengyun Art Troupe from Hengshui City, respectively.
The dance teams that participated in the 3rd boosj.com Square Dance Grand Ceremony and those that took part in the Finals of 'Dare to Love', danced to the boosj.com’s theme music of Let’s Move. Over a thousand dancers joined the dance, helping promote good health and vitality, and enlivened the entire atmosphere. The Finals witnessed several top-notch and breathtaking performances, bringing this nationwide event to a perfect conclusion.
Let’s Move Performed by One Thousand Dancers
With improvement in people’s living standards, square dancing has become one of the most popular entertainment and exercise activities. The 13th session of the National Games added square dance as one of its events, marking the official recognition and approval of square dancing. The activity advocates a healthy lifestyle and embodies the positive energy of social harmony and fraternity. Combining the cultural brand, 'Dare to Love', with square dance, Country Garden has extended the brand from the platform that promotes romantic relationship for marriage for young people, to love in a wider cultural sense.
Meet in Beijing Performed by Yiyun Dance Team from the European City of Country Garden
Luo Jingrong, Assistant President of Country Garden Group and Secretary General of Guangdong Guoqiang Fund, made a special trip to Nanjing to show his support for the Finals of 'Dare to Love'. He pointed out in his speech that Country Garden made the 'Dare to Love' platform as a window to showcase corporate social responsibility by not only getting young people to socialize, but also create a harmonious and friendly social atmosphere. Hopefully, the love for a special individual will be extended to other people, society and country.
Speech by Luo Jingrong, Assistant President of Country Garden Group and Secretary General of Guangdong Guoqiang Fund
Boosj.com, a subsidiary of CTV Golden Bridge International Media Group is the only interactive video platform that has defined itself as 'a leader of healthy lifestyle'. Its square dance channel and boosj.com square dance App have millions of users. The platform has trained star teachers and dance teams, achieving national awareness, and has been praised as the 'Online Square for Square Dance and a Home for Dancers'. Boosj.com not only organized the contest in twelve cities, but also transformed the performance and promotion style of square dance, integrating it with public benefit through means such as live streaming of videos, online voting and online interaction. These efforts won innumerable likes from netizens.
Journey to the West by Fengyun Art Troupe in Hengshui City
Huang Ping, Senior Vice President of CTV Golden Bridge International Media and Editor in Chief of boosj.com stated that, 'Cooperating with boosj.com, Country Garden Group comprehensively extended its cultural brand, ‘Dare to Love’, through the Square Dance Contest, highlighting its corporate social responsibility and cultural quality. Supported by Country Garden communities and millions of property owners across the country, ‘Dare to Love’ Square Dance Exhibition Contest is one of the largest scale and most influential events in China, and is forged as a communication platform that carries forward the core values of Chinese socialism.'
Speech by Huang Ping, Senior Vice President of CTV Golden Bridge International Media and Editor in Chief of boosj.com